Examples of social media posts

These are actual posts written within the key sections that we describe in the “Writing posts” guide. You can use them for your social media pages, or even better, localize and adjust the posts to your audience.

Product

1. “Classics have never been so delicious (and affordable) Meet Classic Pizza! It contains only the three key ingredients: dough, tomato sauce and cheese.
   • We use fresh yeast dough only and no additives to speed up its proofing. When it comes out of the oven, it is flavourful, airy and has a thin crispy crust.
   • Tomato sauce is made from fresh tomatoes, never from concentrated paste, with the addition of olive oil, salt, oregano, basil, thyme and lemon juice.
   • Adding milk fat substitutes into our mozzarella is not allowed. It is an all-natural product made from skimmed cheese, butter, milk protein, water and salt.

   Love the classics? We’re looking forward to you trying and testing it”

   

2. “Behind the awesomeness of new pizzas and future novelties, it seems we’ve forgotten our legendary Dodster, a hot appetizer with chicken, tomatoes, mozzarella and ranch sauce in a wheat flatbread. There's even a combo with it!

   Try it out and tell us if the new hero gets a starring role in your heart”

   

   

3. “There is no such thing as a pizza without dough. That's why we pay so much attention to it. Do you know why our dough is so light and crispy? Because we know reliable technology and follow it meticulously.

   Dodo dough contains flour that we ourselves developed for our needs, yeast, salt, sugar and sunflower oil, all natural and with no chemicals. Two in-house production facilities allow us to monitor all the processes of preparation, storage and transportation. Well, once the dough reaches the pizzeria and takes a few more days to proof, it becomes one of your favourite pizzas 🧡”

Delivery

1. “Our courageous couriers are on the lookout for your nourishing breakfasts”

   Let us remind you that in addition to pizza you can order a great variety of snacks, desserts, drinks and even soup for delivery! So hurry up and visit the Dodo Pizza website or mobile app and choose what you like”.

   

2. “What are our couriers equipped with? In the new video we talk about uniforms and thermos bags, in which your favourite pizza rushes to you.

   To bring you joy, it's very important for Misha to also enjoy his own job🙌 That's why we always go for being yourself, choosing a convenient schedule and feeling comfortable in any job position. Come with us.”

Comfort in the pizzerias

1. “We have power outlets and comfortable places to work in every pizzeria. You can drop by for a delicious lunch and work in a cozy place at the same time. And all because we want every guest to be willing to spend time with us the way they want to”

   

2. “You and I are on our way.

   When you go to work or have just finished a workout, we're already waiting. We switch on the coffee machine, lay out the desserts and start cooking. Your hot breakfast will be heading for the oven as soon as you order it via app. And when you get to the pizzeria, everything will be ready”

   

User-friendly mobile app

1. “In the Dodo Pizza mobile app, you can see the calories and macronutrients information of any pizza, snack and even a drink. To do this, tap on the “i” icon in the product description, as in the video.”

2. “Endless customization at Dodo Pizza.

   Now you can add any toppings to your pizza! Sweet pineapples, spicy jalapenos, onions, chicken, any sausages, double mozzarella - imagination is your only limit. Construct your own unique pizza in the app.”

   

3. “We continue to make it so you can create your dream pizza.

   First there was the feature that allowed you to add toppings, then remove them. Now Dodo has a pizza builder where you decide what toppings you want today. We ensure an increased portion of mozzarella and tomato sauce on thin or traditional dough. The only thing required from you is imagination, desire to try new flavours and find a unique favourite combination. Blue cheese with pineapple and chicken? Or how about bacon with pickles and a side of cheese? Easy!!! Tell us which ingredient is a must-have on your pizza?”

   

Openness and trust

1. “We see every single one of your reviews.

   There's a screen in the kitchen of the pizzeria where feedback to orders keeps appearing. What you write in the app is immediately noticed by the guys in the team, and that's inspiring! We also forward your comments from social networks directly to the staff members, so that all the warm words could reach the pizza makers and cashiers”.

   

2. “We have an open kitchen in every pizzeria.

   You can watch the process of your order preparation in the restaurant or through the webcams: everything happens right in front of your eyes! And all because we truly believe that with openness comes trust, and trust is the most important thing.”

   

3. “We’ve talked to our customers and found that feedback and instant problem solving is one of the key features they love us for.

   We try to get better every day, we scrutinize all feedback, we listen and respond. So, for example, if we see a lot of reviews on the flavour of a particular pizza, we listen and adjust the recipe.”

   

Fundamental responsiveness

1. “We do everything we can to make you happy. And full. We deliver fast and free, and if we don't do it on time, we give you a certificate for a whole pizza.

   We choose our suppliers carefully, so you can enjoy delicious food made from local products. We keep everything clean and first train new employees on our standards, so guests can be sure of the quality. What do you appreciate about Dodo Pizza? Share it in the comments so we know it’s mutual.”

   

2. “We want to give you the best experience

   So if the pizza is burnt or pepper has been removed instead of onions; it is cold or untidy in the pizzeria, please contact our cashiers. Apologizing for a problem is just as important as fixing it. We’ll be sure to hear from you and find a way to make it right.”

   

Lifestyle

1. “Take care of your loved ones, and we'll bring you dinner

   Watching a film together, having a walk around the city or just being close to each other is a great plan after the working week. So that nothing draws you away from the pleasant moments, we take care of the cooking. We will bring you hot dinner by the right time, and for a large group we will find a combo at a great price at  dodopizza.ru”

   

2. “Visualize a productive week.

   We add traffic-free roads, a report written on time, an evening walk with friends to our wish list. And let's not forget about flavoured Cappuccino and pizza from Dodo Pizza!”

   

Dodo Kids

1. “We have built a fully equipped children's playground in our restaurant. It is convenient to keep an eye on the kids and catch their smiles through the transparent partitions.

   In this playground, a child can:

   • develop creative thinking together with the Dodo-house,
   • build a castle of soft blocks,
   • spend time with exciting colouring books at the drawing table,
   • find a way out of the labyrinth,
   • make new friends.

   We wash and fix toys, furniture and equipment on a daily basis. We have placed a sticker with a QR code for feedback at each playroom. Just scan it and share your impressions. We are always ready to improve for you and make the little guests even happier. We look forward to seeing you.”

   

2. “Every kid can try their hand at being a pizza maker at Dodo! What do you need to do?

   Step 1: go to website dodokids.ru

   Step 2: fill in the questionnaire

   Step 3: wait for a call! - describe the steps yourself

   By the way, the workshop itself is free, and you will only have to pay for the cost of the pizza.”

   

3. “A flavour your kids will love

   We created special Kesha’s and Tuchka’s recipe pizza together with our little guests. We found out which ingredients they like the most and added them on the teddy bear-shaped base.Each children's pizza is packed in a box with a board game and chips, and we also give them a collectible Mi-bear figure. Surprise your child with Dodo.”

   

4. “3 reasons why Dodo is worth a family visit 👇🏼
   • Cozy and friendly atmosphere.
   • A menu that will be appreciated not only by adults, but also by little ones.
   • A friendly team that welcomes every guest with a smile.

   Planning to visit us this weekend? 🤗”

   

Sincere content

Examples of how sincere content is realized in Eurasia's social networks.

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